Good article today in the Nation. I agree that businesses should become more involved in road safety but many companies are just paying lip service.
We find at Glen Edmund’s Performance Driving School that local and multi-national company’s,NGO’s and firms are more interested in “ticking the box” on driver training, and want to spend as little as possible to train drivers they do just enough to appease their conscience and save money.
The truth is driver professional training does cost money, your expensive vehicle that you hand over to the driver to take your child to school, wife to the shops or you to the airport apart from being an asset carries your most loved possessions but the driver has little formal driver training as is the case in most of Africa. Lets face it you wouldn’t get onto an airplane with a unqualified pilot, whats the difference.
Why then don’t companies invest in the driver correctly and get him to be the best he can be as a driver before its to late and in this way companies and individuals can start start to improve the driving standards in Africa and save lives by it.
Chris if you have a driver let me ask has he been trained properly, does he have the necessary skills, does your office staff who own vehicles have the proper skills.
GEPDS has been around six years, and has trained over 6000 students but we constantly come up against the “money” argument. If everyone is serious about saving lives on roads get the drivers trained professionally. “We make a difference” just ask anyone.
I agree Glen and we have benefitted from your expertise in the past. Perhaps the most important way companies can invest is in training better drivers, rather than communication. What does anyone else think?
I like your thinking on road safety. I had similar thoughts last week when I wrote two prominent churches, NPC BuruBuru and PCEA Bahati. I was introducing the concept of collaborative driver training, where they can create partnerships with vetted trainers and influence programs. The main consideration would be quality and service and not price as Glen says.
The background of my concept emanates from Government admission (from a paper in the Ministry of Transport website) that the standard of driver training and testing is poor.
The church commands a big following which it may influence in matters of safety just like brands can influence.
I consider myself as quite experienced in safety management having been in this sphere for the last 20 years, and also in driver training for the last 8 years. But my passion and and knowledge is shadowed by price considerations as people make their choice for driver training. How I wish it would be different.
Buru Driving School
Joseph I think mobilising Churches is a great idea. One of the most dangerous times on Kenyan roads is 12.00pm on a Sunday when thousands of people (feeling blessed) launch themselves out of Church car parks!