About Chris

Chris HarrisonChris Harrison has thirty years experience in Marketing and Advertising in the UK and Africa. He began his working life as a Brand Manager with Bass plc, before moving to Arthur Bell Distillers (later Diageo) as a Marketing Manager. From 1991 he became an advertising man, working with Saatchi& Saatchi and then McCann-Erickson.  He moved to Africa with Y&R and ran their Nairobi office and helped to build their Africa network. In 1997 he was appointed to be Chairman of the Y&R Africa agency network.

More recently Chris has founded his own behavior change agency, helping African companies to make the best use of their most precious resource – their own people.

He lives in Nairobi with his family and for recreation enjoys public speaking, drama, safari, and fishing.

 

  • http://mg-portal.com.ua/raskrutka.html Teleskope
  • david muchiri

    thanks for such a great mind. i find your articles very informing. congrats.

  • Mutai

    Hi Chris,
    I’m an interested writer of various features especially social issues and you are one guy who inspires me since I’m a marketer too. I see writing as a way that can provide me with an extra activity as well as an income. My challenge is to find someone to prove whether my idea of a social writer and mentor me to multi-task as a writer and a marketer.
    Regards.

    • http://www.chrisharrison.biz Chris Harrison

      Shoot me 200 words Mutai, and I’ll try to give you objective comment. Chris

  • http://www.chrisharrison.biz Chris Harrison

    Hi Benson, I would advise mocking up some pack designs and taking them round salons on a saturday. Invite the ladies to contribute their ideas to a finished design. try some with models, some withoiut. try to decide whom your target market is – ‘women’ is not a well-defined group. Think about age and income. Find out what matters to them. Best of luck – you are practising marketing for real! Chris

  • Gerald Odhiambo

    Thanks for making Marketing an Interesting read.
    I always hooked.

  • Paul Akins

    Hi Chris,
    Great to see your valuable contribution in the New Vision Uganda.
    I enjoyed so much to your recent article on ‘EQ for Africa’, and on certain agencies needing to ‘engage us on an emotional level’

    Looking forward to more gems!
    Regards

    • http://www.chrisharrison.biz Chris Harrison

      Cheers Paul, any marketing stories you think I should cover let me know. I’m now in Business Vision too! Hope all well.